sunonwaterSearch Engine Optimization is a tactic, and no more a business strategy than printing business cards, according to the website Conversation Marketing – Common-Sense Internet Strategies….

For owners interested in building their businesses, the article emphasizes that while SEO is a great way to increase relevant traffic to your website, you should not expect this tactic to increase your sales revenue. Read more


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cubekeysPress releases are a great way to announce or raise the visibility of your . There are, however, some common mistakes that can result in your press release generating lackluster results as a business-building tool.

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Newsletters and E-zines are great ways to keep your product or service in your clients' minds. But by simply ramping up your content, you can create "viral marketing" – the concept of passing along a message again and again via internet and word of mouth.

Incorporating some simple techniques can create this phenomenon, significantly expanding your readership and increasing traffic to your website.
In her article on www.virtualaccuracy.com, Rebecca Jaspin-Noles suggests ways to encourage recipients to pass along your newsletter or E-zine to their contact lists. Read more


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Internet marketing is by far the fastest way to increase traffic to your website overnight. But to many owners, the idea of researching and executing an internet marketing plan seems too daunting to even consider. While the range of internet marketing strategies are vast, there are some simple ways a novice can get started – with very little knowledge of the industry. Read more


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You're running a successful, profitable home-based business without the help of the internet. Although the concept of expanding your business by using the internet to sell and market your goods and services seems like a no-brainer, there are many costs and logistical issues to consider before taking the leap from bricks-and mortar to cyberspace. Read more


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Social media sites,such as del.icio.us can be a great source for driving traffic to your blog if you make the most of it.

This article from Vandelay Design blog on 10 Tips for Making Your Blog Posts More del.icio.us for information on how you can tap into this resource. […]

These tips aren’t specific that to particular social bookmarking service either! You can easily make use of these pointers to get yourself Dugg, Stumbled, Reddit’d, Netscape’d, or whatever other traffic generator you enjoy using. Read more


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Being noticed is the key to marketing. Customers recognize that the business exists, and that it provides a unique product or service.. It helps enormously to have a product that is unique. Read more


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"Pay-per-click search advertising (with Google AdWords, Yahoo Search , MSN Ad Center, or Ask.com) has been one of the fastest growing marketing channels.

"Yet, since paid search has only been around for a few years most search marketers are frankly still winging it when it comes to optimizing how much they bid to pay on a clickthrough from each keyword," says Akin Arikan, Senior Manager, Internet Marketing Solutions Group of Unica Corporation in his article "Search Bid Management Done Right." Read more


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