istock_000004073644small.jpgMost small business owners do not differentiate between their roles as "leader" and "manager" of their venture. But according to Ken Blanchard, author of "The One Minute Manager," leadership is nearly the opposite of management. In an article entitled "Develop Leadership Skills To Secure Small Business" in the Terra Haute News, a small business owner must understand the difference between leadership and management, and develop skills in both areas to ensure business success.

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We've all visited countless websites for products or services we're interested in, only to take a quick look and then leave the site. How many visitors may be visiting your website only to leave without making a purchase, requesting information, or making contact? In her article "Are You Capturing People?," Victoria Player suggests proven ways to get potential clients to leave their contact information the very first time they visit your site.

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istock_000003375319xsmall.jpgDr. Robert Anthony, noted author and psychotherapist, sheds light on the real cause of procrastination in his article "Procrastination - How To Stop It!." Procrastination, Dr. Anthony explains, is the result of an underlying fear of how becoming successful might change your life. Read more


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handshakeWhy do so many entrepreneurs who finally achieve their dream of leaving the rat race, ultimately fail? Truly successful entrepreneurs are making a lot of money espousing wisdom on how to make money in real estate, how to retire through internet marketing and other wealth-building strategies, and they all share a common thread of wisdom: you need to adopt the attitude of an entrepreneur, vs. the attitude of a worker. Read more


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sunonwaterSearch Engine Optimization is a tactic, and no more a business strategy than printing business cards, according to the website Conversation Marketing - Common-Sense Internet Strategies….

For owners interested in building their businesses, the article emphasizes that while SEO is a great way to increase relevant traffic to your website, you should not expect this tactic to increase your sales revenue. Read more


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cubekeysPress releases are a great way to announce or raise the visibility of your . There are, however, some common mistakes that can result in your press release generating lackluster results as a business-building tool.

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istock_000004073644small.jpgWhen considering a plan for an online business, a virtual entrepreneur needs to remember that clients live in an offline world. The website www.vatraining.com suggests that a comprehensive marketing plan for a should include reaching clients and promoting the website through media and venues other than the internet.

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istock_000003495276small.jpgWe've all heard the term "cut out the middleman," but sometimes a middleman is just what you need. Once you've made the decision to work to a , you will need to decide how much time and supervision you are willing to invest in following up with the VA, and what the consequences to your business might be if she/he fails to deliver your assignments as promised. Read more


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